Inspired by a summer equestrian aesthetic, this concept draws from classic Ralph Lauren visual language — understated, heritage-driven, and refined.

The vertical sage stripe pattern evokes tailored summer textiles, reinforcing structure and tradition. A restrained neutral palette with soft green undertones maintains seasonal warmth while preserving elegance.

Typography was intentionally classic and architectural. A high-contrast serif establishes hierarchy and timelessness, balanced with delicate script accents to introduce softness without excess.

The layout prioritizes proportion, negative space, and framed borders to create clarity and visual discipline. Modern elements, such as the QR code integration, are incorporated seamlessly to preserve aesthetic integrity while enhancing functionality.

The result is a cohesive, brand-conscious design that balances heritage elegance with contemporary usability.